Trisakti Institute of Tourism Library
Desa wisata penglipuran di Kabupaten Bangli, Provinsi Bali merupakan salah satu destinasi wisata yang terkenal dengan keindahan arsitektur tradisional dan nilai-nilai budaya yang masih terjaga. Penelitian ini dilakukan untuk mengeksplorasi sejuah mana pengaruh fasilitas wisata mempengaruhi tingkat kepuasan pengunjung di desa tersebut, dengan menggunakan pendekatan kuantitatif deskriptif.
Penelitian ini bertujuan untuk mengetahui media sosial marketing, tingkat kepuasan pelanggan, minat berkunjung kembali, besar pengaruh media sosial marketing, besar pengaruh tingkat kepuasan pelanggan, serta besar pengaruh media sosial marketing dan tingkat kepuasan pelanggan terhadap minat berkunjung kembali di kalangan pengunjung pameran IMBEX Jakarta. Metode penelitian yang digunakan ad…
Currently, coffee has become part of the daily lifestyle that cannot be separated from urban communities. As a result coffee shops or cafes have always been a favorite place. Not only as a place to relax and hang out with friends or as a tourist destination, the presence of a coffee shop or cafe is also a meeting point for work colleagues and business meetings. So, the purpose of this study is …
Brand Image merupakan factor yang mempengaruhi pengambilan keputusan pembelian suatu produk dengan faktor – faktor yang mempengaruhi brand image. Sedangkan keputusan pembelian suatu produk sangat dipengaruhi oleh penilaian akan kalitas dari produk tersebut. Maka dari itu penelitian ini bertujuan untuk mengetahui pengaruh brand image terhadap keputusan pembelian.
Today digital era is evolved with many options of entertainment offered as a crowd-pleaser. One of the fastest growing entertainment sector is cinema industry with the presence of Hollywood Movie as well as strong presence of Indonesian Movie. Cinema is popular as the cheapest entertainment among other industries as because cinemas offer a different atmosphere , ambient and experience t…
The variables used as many as three variables: the quality of service as an independent variable, satisfaction as an intervening variable, and loyalty as the dependent variable. The analysis tool used is Path Analysis to determine the effect of perceived service performance rating on satisfaction and loyalty rating. Validity, reliability, and classical assumption done before the path analysis. …
Customer satisfaction has long been acknowledged as a major aspect in the hospitality industry. In order to obtain a high level of satisfaction, hotel businesses can focus on their service quality as a fundamental strategy.
Pemimpin dalam suatu organisasi dirasa sangat penting, karena pemimpin memiliki peranan yang strategis dalam mencapai tujuan organisasi yang bisa tertuang dalam visi dan misi. Kepemimpinan ialah kemampuan dan keterampilan seseorang atau individu yang menduduki jabatan sebagai pimpinan satuan kerja, untuk mempengaruhi perilaku orang lain terutama bawahannya, untuk berfikir dan bertindak sed…
Since COVID 19 pandemic, the business industry has been required to innovate to survive this downturn, where business needs loyal customers. In order to get loyal customers, customer satisfaction is an important factor that businesses need to keep an eye on in order for them to improve their relationship with customers and gain new customers. This could be done by giving better product …
Despite the economic crisis caused by the recession, the dessert industry is quickly increasing. Online commerce in Indonesia is expanding fast, resulting in establishment of several online stores. Numerous elements that impact customer purchases at online businesses, one of which is product information. Online stores cannot be directly monitored against ratings; they can only give good…