Gaya APA

Jr, W, D, P., McCarthy, E, J. (1999). Basic Marketing: A Global - Managerial Approach (ed. 13). New York: McGraw-Hill.

Gaya MLA

Jr, William, D., Perreault,., McCarthy, E., Jerome. "Basic Marketing: A Global - Managerial Approach". ed. 13 New York: McGraw-Hill, 1999. BUKU.